Learning AI for Marketers

Ai Attention

Attention Is Intelligence: What AI Gets Right (and what it never will)

February 16, 2025

The last time humanity asked AI the ultimate question, it took the death of the universe to get an answer. […]

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Ai Roi In Cx (1)

How to Measure AI ROI in CX: The Value Chain Framework

November 13, 2024

Measure AI ROI in CX using the value chain framework. Connect customer satisfaction, cost savings, and revenue growth to business-wide outcomes

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